The pleasure products industry is slated to continue to thrive in the New Year. However, where there is growth there are challenges. It’s vital to any business to stay competitive and on point. As we head into 2019, the industry faces competition from ecommerce giants like Amazon and advertising restrictions. Specific products, steadfast business practices, and cutting-edge technology will help retailers flourish while vendors and distributors retain customer loyalty. Here’s a snapshot of what to expect in 2019.
More CBD Products
Cannabidiol, or CBD, is an element of cannabis with known medical benefits. CBD allows a consumer the benefit of therapeutic advantages without the “stoned” feeling.
“One of the biggest frustrations for store owners is the ability to quickly search and find items for inventory replenishment,” says [Deanna Kirby, vendor liaison for Williams Trading Co.]
Knowledge & Education
When it comes to objectives for the 2019 new year, distributors agree retailer product education and strong vendor relationships hold ground.
Competing With Amazon
While Amazon may be taking some business away from brick-and-mortar retailers, distributors are confident that by offering a superior, more personal experience, store operators will continue to thrive.