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LOS ANGELES — Industry veteran Howard Levine has lost his long battle with cancer, passing away late last night at the age of 64.

Survived by his wife Louise, daughter Jessica and son Justin, a message announcing the loss was posted by the family on Facebook:

“It is with breaking hearts that we tell you Howard’s 3 1/2-year fight with cancer has ended on Wednesday, June 26th, 2019,” the announcement stated. “A funeral service will be held at Mt. Sinai Memorial Park, Simi Valley, CA. Memorial donations in Howard’s name may be made to the City of Hope or your favorite charitable organization.”

Levine was well-known as Vivid Entertainment’s national sales manager for many years where he earned a reputation as one of the best salesmen in the adult industry.