Some companies work with agents to hire performers, but not all do. If you look at the talent roster of the top industry agencies, you might notice a lack of diversity — for performers who don’t fit the mold, being a self-agent is often the only choice. What makes you different can be your biggest asset. Develop strategies like a self-agent to secure work, whether it’s a niche genre or getting a rare booking with a large commercial company.
Without a reputable agent to secure a gig, you’ll need to present yourself in the best light. Building a strong brand is a task that takes time and effort. But if you’re successful, you’ll carve a unique spot in the industry. Current strategies include creating a social media presence (such as on Twitter), attracting followers by having a good engagement. (Note: do not be tempted to buy followers. It’s easy to tell and will reflect negatively on your brand. Fake followers don’t convert.) Hire photographers or videographers to get a portfolio going, or if you’re strapped for cash, collaborate with trade shoots to acquire head shots, body shots, and photo sets, and even videos. Depending on your agreement with photographers and videographers, you might also post these videos and photosets on clip and membership sites like Clips4Sale, ManyVids, and OnlyFans and sell it for exclusive or non-exclusive use on sites that accept submitted content. This can help create a fan base attractive to studios.
If you’re a cam model looking to cross into pornography, build up your cam following. Some sites will have promotional contests, and all of these can help establish your brand, attract new fans, and develop a following that will be attractive to potential producers. You may want to consider buying a domain name and posting a few images and a bio there, as well as links to find your work online. This website will be your calling card and a safety net to secure your stage name. (Trademarks are also an option, if you’re committed to this career.)
Once you’re feeling some momentum, try applying to a few websites. Those which have application forms will accept performers without agents. Otherwise, attend conventions and put your best foot forward. If you strike a good impression on directors, they might want to hire you – regardless if you have an agent or not.
Jiz Lee
writer, producer, performer